The tabs will
highlight which questions they support.
Include all
supporting elements including spreadsheets and other rationale.
For the purpose of
supporting your recommendation, please indicate any assumptions you would need
to make when information is missing and mention any additional information you
would need in order to make your recommendation stronger.
1. From the excel
sheet provided for Shampoo offer performance please provide the following
information:
a. What price point
is most effective at maximizing sales?
b. What price point
is most effective at maximizing gross margin?
c. What price point
would you recommend as the most effective price? Why?
d. How would each
offer perform for sales and margin with a 25% discount?
e. What impact does
Flyer promotion have on performance?
f. How would each
offer perform for sales and margin with a 60% discount?
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